I’m pleased to bring you another episode of Playing in Traffic. I was very fortunate to interview James Rewolinski, owner and operator of Labor Skateboard Shop in NYC. James grew up in Milwaukee, skating as we all normally do, then went on to work at multiple established skateboard shops around the city. After obtaining his Bachelors and Masters degree, he moved out to NYC, where he worked countless jobs, surviving the 2008 recession, all before opening Labor in 2012.
In this episode, we talk about growing up in Milwaukee, skating with multiple crews, slamming, working in shops, going to school, moving to NYC, opening Labor, keeping his business running in the midst of a pandemic and much more.
Strap in people, it’s a good one. Like and subscribe, yo!
What can I say about John McGuire? The man has been places and seen things that most of us only dream about. From making art for some of the biggest companies in skateboarding to his own video parts, John has put a lifetime into skating. Having worked for companies such as Foundation, Invisible, and Zero, his presence in the skateboard industry goes back decades. On top of that, he’s incorporated his taste for movies, television into his skateboarding that definitely changes the way you look at skateboarding.
In this episode, John and I talk about skateboarding in Milwaukee, moving to California, working for companies such as Toy Machine, Foundation and Zero, sobriety, filming the Kramer video parts, becoming a teacher and much more.
This is Playing in Traffic.
I woke up this morning not knowing how to feel about it being Friday. These are some weird times and the new reality of going to work, coming home and staying home (outside of running to the store or taking a walk) is hard to get used to. I know it’s what most of us do from December-February anyway but it just all feels different right now.
I type all this from my office at work, where someone tested positive for Covid-19 the other day and yet we’re still up and running. It’s confusing seeing all the headlines telling you to stay away from large groups of people, yet most of us are still going into plants or offices with 50-300 plus people. I guess this is the new normal and we just have to accept that if we want to get paid, we have to put the health of ourselves and our family and friends at risk.
Anyway, I know we’ll all pull through this and be out annoying business owners and security guards soon enough. Here’s a few photos from summer/fall 2019 and winter 2020. Keep your heads up, Love you guys.
This interview was originally going to be with Josh Ellis. But he asked if we could get Max Murphy on as a special guest. Josh cited Max as “his muse,” which made sense when you think of what the two have done for Milwaukee skateboarding in the last ten years. I was fortunate enough to talk to the two about the beginnings of Wiskate, their finest moments, giving their winnings from the All-City Showdown to Sky High Skateboard Shop, the rise & fall of Gorf Life, Max’s move to Strangelove Skateboards and Nike SB and much more. Enjoy and please, like and subscribe!
Some supplemental content that is referred to in the interviews:
Wiskate.com, in the year 2000. You can read all about the history of the site here.
Hurry Up and Die, the first wiskate video from 2003.
Beez 2, by Russ Clark.
Matt and Max Roger of the Month Outro Video
Max Murphy Traffic Report
Max Murphy 50-50 victory pose, photo by Bradford Bishop
All City Showdown 2015
Max Murphy for Strangelove Skateboards, by Gabe Chan. Read a recent interview with Max here.